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Today MustHave has it's own 1500m² manufacture, 10 stores in Kyiv and Lviv, 180 talented employees and thousands of loyal customers in Ukraine and the whole world. View our Stores page to find the location most convenient for you.
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Inspired by the idea to create a high-quality local shopping format, the brand became the first Ukrainian mass market. From basic apparel to sophisticated elements, the range of MustHave is meant to fullfil all the need of the modern woman's wardrobe. The brand has its own shoe and accessories lines and regularly releases unisex collections.
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"Before, there were no affordable 'made in UA' clothing and the habit of buying local. When we came up with an idea to create MustHave we were 23; bought our clothes at mass markets and often noticed a poor ratio of price to quality, lack of designs and low level of service", — brand co-founders Anna Bets and Anastasiia Dziuba.
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Today MustHave has it's own 1500m² manufacture, 10 stores in Kyiv and Lviv, 180 talented employees and thousands of loyal customers in Ukraine and the whole world. View our Stores page to find the location most convenient for you.
Block heading. This text will change as the image appears in the field of view
Text that describe content of block. Describe the image associated with the text. This text will change as the image appears in the field of view.
Inspired by the idea to create a high-quality local shopping format, the brand became the first Ukrainian mass market. From basic apparel to sophisticated elements, the range of MustHave is meant to fullfil all the need of the modern woman's wardrobe. The brand has its own shoe and accessories lines and regularly releases unisex collections.
Block heading. This text will change as the image appears in the field of view
Text that describe content of block. Describe the image associated with the text. This text will change as the image appears in the field of view.
"Before, there were no affordable 'made in UA' clothing and the habit of buying local. When we came up with an idea to create MustHave we were 23; bought our clothes at mass markets and often noticed a poor ratio of price to quality, lack of designs and low level of service", — brand co-founders Anna Bets and Anastasiia Dziuba.
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Text that describe content of block. Describe the image associated with the text. This text will change as the image appears in the field of view.
We operate based on a social mission to continue to make the world a more equitable, safe, and sustainable space. We do this by placing pro-social messaging on apparel, which then is worn by our clientele in the public. Each shirt, or jacket, or mug is a reminder to everyone in your sphere to lead with love, kindness and empathy.
All of the products we sell are of the best possible quality. Garments are soft, comfortable and durable, ensuring you will be enjoying your purchases for years. As we evolve our delivery process, and our supply chain, our primary objective where apparel are concerned is to find sustainably sourced products, using local suppliers wherever possible.
We offer a wide selection of products that we know will delight you, while also helping you to manifest your values. Our initial focus is on leisure and exercise-wear.